Essays Tagged "Twin Cities Daily Planet"

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News Media Strategies for Survival for Journalists

  • Bruce Schneier
  • Twin Cities Daily Planet
  • November 14, 2009

Those of us living through the Internet-caused revolution in journalism can’t see what’s going to come out the other side: how readers will interact with journalism, what the sources of journalism will be, how journalists will make money.  All we do know is that mass-market journalism is hurting, badly, and may not survive.  And that we have no idea how to thrive in this new world of digital media.

I have five pieces of advice to those trying to survive and wanting to thrive: based both on experiences as a successful Internet pundit and blogger, and my observations of others, successful and unsuccessful.  I’ll talk about writing, but everything I say applies to audio and video as well…

Sidebar photo of Bruce Schneier by Joe MacInnis.