On Moltbook

The MIT Technology Review has a good article on Moltbook, the supposed AI-only social network:

Many people have pointed out that a lot of the viral comments were in fact posted by people posing as bots. But even the bot-written posts are ultimately the result of people pulling the strings, more puppetry than autonomy.

“Despite some of the hype, Moltbook is not the Facebook for AI agents, nor is it a place where humans are excluded,” says Cobus Greyling at Kore.ai, a firm developing agent-based systems for business customers. “Humans are involved at every step of the process. From setup to prompting to publishing, nothing happens without explicit human direction.”

Humans must create and verify their bots’ accounts and provide the prompts for how they want a bot to behave. The agents do not do anything that they haven’t been prompted to do.

I think this take has it mostly right:

What happened on Moltbook is a preview of what researcher Juergen Nittner II calls “The LOL WUT Theory.” The point where AI-generated content becomes so easy to produce and so hard to detect that the average person’s only rational response to anything online is bewildered disbelief.

We’re not there yet. But we’re close.

The theory is simple: First, AI gets accessible enough that anyone can use it. Second, AI gets good enough that you can’t reliably tell what’s fake. Third, and this is the crisis point, regular people realize there’s nothing online they can trust. At that moment, the internet stops being useful for anything except entertainment.

Posted on March 3, 2026 at 7:04 AM1 Comments

Comments

Robin Cliveson March 3, 2026 8:19 AM

There’s something vaguely paternalistic about the notion that people are helpless in the face of disinformation. Of course there are many stupid people, or perhaps more precisely, many people are stupid at least some of the time.

But I believe that in the long run it all comes out in the wash. It’s not as if an ambiguous reality, populated by sources of information of very variable credibility, is anything new, either historically or evolutionarily.

People will figure it out despite the hand wringing of the correct thinking.

If you think otherwise, take a moment to consider your own hubris.

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