How Apple Continues to Make Security Invisible
Apple is famously focused on design and human experience as their top guiding principles. When it comes to security, that focus created a conundrum. Security is all about placing obstacles in the way of attackers, but (despite the claims of security vendors) those same obstacles can get in the way of users, too.
For many years, Apple tended to choose good user experience at the expense of leaving users vulnerable to security risks. That strategy worked for a long time, in part because Apple’s comparatively low market share made its products less attractive targets. But as Apple products began to gain in popularity, many of us in the security business wondered how Apple would adjust its security strategies to its new position in the spotlight.
As it turns out, the company not only handled that change smoothly, it has embraced it. Despite a rocky start, Apple now applies its impressive design sensibilities to security, playing the game its own way and in the process changing our expectations for security and technology.
EDITED TO ADD (7/11): iOS security white paper.